Wednesday, August 31, 2016

The VICE Guide to the 2016 Election: A Pollster Explains What He Learns from Asking Voters About Harambe and Deez Nuts

When you're a political pollster, the nuts and bolts of your day-to-day work is gathering and presenting data, so there's not usually much fun to be found. But somehow the folks at Public Policy Polling (PPP) manage to have a grand ole time. The left-leaning Raleigh-based firm asks respondents the usual questions about approval ratings and who they'd vote for, but PPP has also done surveys about whether voters think Ted Cruz is the Zodiac Killer, demonstrated that Republicans hate lunch, and regularly asks readers for question suggestions. This week, PPP asked respondents whether they'd support building a wall not just on the Mexican border but also on the Atlantic Ocean, in order to keep Muslim migrants out of the US—and 31 percent of Trump backers liked the idea.

Maybe the pollsters' best prank came this July, when PPP showed that by some measures, Green Party presidential candidate Jill Stein is a less popular than beloved dead gorilla Harambe. Then they spiked the ball for internet points: When Stein memorialized Harambe on Twitter—something she later revealed to be some sort of point about the media—PPP seized the opportunity to tweet its poll result at her.

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